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Circle of Strut

Posted on July 22, 2013 in Branding | 0 comments

About the Project:

Circle of Strut is a startup company that aims to produce high-end, fashionable walking canes for the millions of people that are affected by disease that impair mobility. The company's products aim to fill a void in the market for canes that are fashionable, yet highly functional. 


My Role:

I worked in tandem with my sister to develop a brand and web presence for Circle of Strut. Our goal was to create a brand that feels high-fashion and strong, but also approachable. The development of the brand includes: logo, brand mark, patterns, business cards, landingpages and more.


Here are a few samples of other logos that were created throughout the branding process: